GERALDINE Good morning. Bibury Systems. Can I help you?
[Bibury Systems 直接说出公司名称]
JENNY ROSS Good morning, Geraldine.
GERALDINE Good morning, Jenny. Your newspapers
and the post.
CLIVE HARRIS Good morning, Jenny. Good weekend?
[Good weekend? 一般问候语，周末过的如何？]
JENNY ROSS Excellent, thank you.
CLIVE HARRIS It is cold this morning.
JENNY ROSS Yes. Very cold.
CLIVE HARRIS Good morning, Geraldine.
GERALDINE Good morning, Mr. Harris. Your newspaper and your post.
JENNY ROSS Good morning, Kate.
KATE McKENNA Good morning, Jenny. How are you?
JENNY ROSS I' m fine, thank you.
DON BRADLEY Good morning, Jenny.
JENNY ROSS Good morning, Don.
EDWARD GREEN Good morning. My name's Edward
Green. I' m here to see Don Bradley.
GERALDINE Ah yes. One moment, please.
[One moment, please. 稍等片刻]
GERALDINE Hello. Jenny, Edward Green is in
reception. Please, sit down.
EDWARD GREEN Thank you.
JENNY ROSS Are you Edward Green?
EDWARD GREEN Yes.
JENNY ROSS I'm Jenny Ross. How do you do?
EDWARD GREEN Hello. Pleased to meet you.
JENNY ROSS Welcome to Bibury Systems.
EDWARD GREEN Thank you.
JENNY ROSS I'm the Head of Administration in the
Marketing Department. My boss is Don Bradley.
Well . . . our boss is Don Bradley! Let me show you
JENNY ROSS This is the Marketing Department. This is
my desk. Er . . . that's Don's office. He's not here at
the moment,. And this is your desk. Telephone.
PC. In-tray. Let me take your coat.
[He's not here at the moment, 他现在不在这里
EDWARD GREEN Thanks.
JENNY WOSS Over here is the stationery cupboard.
Papers. Files. Pencils, etc. Help yourself to what you
need. Here is the photocopier. And here is the fax
machine. And this is the coffee machine. Would you
like a cup of coffee?
[Over here is the stationery cupboard 这是文具橱
etc. et cetera
Help yourself 自己动手吧]
EDWARD GREEN No, thanks.
JENNY ROSS Kate, this is Edward Green. He's our
new Marketing Executive.
[Marketing Executive 市场经理或总管]
KATE McKENNA Ah, yes. Edward. Hello. Welcome
to Bibury Systems Marketing Department.
KATE McKENNA Excuse me. Hello, Kate McKenna.
EDWARD GREEN What is Kate's job?
JENNY ROSS She is Head of Sales. She's good.
EDWARD GREEN Where does she fit into the
JENNY ROSS Here' s the company structure.
You see Don is Sales and Marketing Director and is on the Board. Kate reports to Don. You are here and you report to Don.
[the company structure 公司结构图]
JENNY ROSS This is the boardroom. And here we have a range of products. Our toys. Come on, let' s go to the R & D workshop.
EDWARD GREEN I'm sorry. R& D?
JENNY ROSS That's Research and Development.
[Research and Development 研究开发部]
EDWARD GREEN Ah, right.
GERALDINE . . .Thank you for calling. . . Goodbye.
[Thank you for calling 谢谢你打（电话）过来
thank sb. for doing sth]
JENNY ROSS The Managing Director' s office is on the
first floor. Clive Harris. We call him Clive. Ah, this
is Clive's secretary, Sally.
[The Managing Director' s office 总经理办公室]
EDWARD GREEN Hello.
JENNY ROSS And you have met Geraldine, our
GERALDINE Hi. JENNY ROSS So, this is the Research and
Development Department. This is Bob and that's
Pete. They are Research Assistants.
And through here is Derek Jones' office. He has a
team of six people. Derek, this is Edward Green.
He's our new . . .
DEREK JONES Please.
JENNY ROSS Oh, you're busy. Sorry.
DEREK JONES No. Please wait. There. Finished.
Good. Do you like it?
EDWARD GREEN Errr. What is it ?
DEREK JONES It's a toy. It's a new electronic toy. ]
[electronic 电子的 electric 电的，电气的]
EDWARD GREEN It' s very good. Edward Green.
Pleased to meet you.
DEREK JONES Derek Jones. Welcome to Bibury
EDWARD GREEN Thank you.
DON BRADLEY Edward Green starts today. He's the
new Marketing Executive.
CLIVE HARRIS Oh yes. Is he good?
DON BRADLEY I don't know. He's young. He' s
intelligent. He is well-qualified, but of course he has
DEREK JONES So, that's the existing product range.
This is a very new product. In fact, this is a
[product range 产品范围
EDWARD GREEN What is it?
DEREK JONES It' s called Big Boss.
EDWARD GREEN Big Boss? What does it do?
DEREK JONES Ahah! Look: Say "Hello, Big Boss. "
EDWARD GREEN Hello, Big Boss.
DEREK JONES No, no. Into the microphone.
EDWARD GREEN Hello, Big Boss.
DEREK JONES Try again.
EDWARD GREEN Hello, Big Boss.
BIG BOSS Hi. Edward. Welcome to Bibury Systems.
CLIVE HARRIS What do you think, Don?
DON BRADLEY I don't like this design.
CLIVE HARRIS I agree. It' s not good. I like this one.
He looks angry.
DON BRADLEY Yes, I think it is very funny.
DEREK JONES What do you think?
EDWARD GREEN What about glasses?
DEREK JONES That is very good.
DEREK JONES Good idea! Brilliant!
[Good idea 好主意]
ANSWERING THE TELEPHONE
EDWARD GREEN Hello, my name is Edward Green. I
would like to speak to Mr. Smith, please.
SMITH'S SECRETARY I am sorry, but Mr. Smith
isn' t available.
[isn' t available 不在
available可用到的, 可利用的, 有用的, 有空的, 接受探访的]
EDWARD GREEN Okay. I' 11 ring back. Does Mr.
Smith have a direct line?
[ring back 打（电话）回来
direct line 直拨线]
SMITH'S SECRETARY I'm sorry but the number is
EDWARD GREEN Okay. Thank you.
JENNY ROSS It's very difficult to speak to Mr. Smith.
DON BRADLEY Good morning. Can I talk to Phil,
DAVE Can I ask who's calling please?
DON BRADLEY Don Bradley from Bibury Systems.
DAVE Well, Mr. Bradley, I' m afraid Phil's not in the
office at the moment. Can I take a message or would
you like to ring him on his mobile phone?
[mobile phone 移动电话
take a message 留口讯]
DON BRADLEY I' 11 try his mobile. Can I have the
DAVE 0802 54377
DON BRADLEY Just let me check that. Zero eight zero
two five four three double seven.
DAVE That's it.
DON BRADLEY Thanks.
PHIL WATSON Hello. Phil Watson.
DON BRADLEY Hello. Phil, this is Don Bradley.
PHIL WATSON Hello, Don. Sorry to keep you waiting.
How are you?
[keep you waiting 让你久等了 keep sb doing sth 使某人（持续）做某事]
DON BRADLEY I'm fine, thanks. Can we meet? We
have a new product and I want you to see it.
SMITH'S SECRETARY Hello. Mr. Smith's office.
EDWARD GREEN Hello, my name is Edward Green
from Bibury Systems. I rang earlier. I would like to
speak to Mr. Smith, please.
SMITH'S SECRETARY I'm afraid Mr. Smith is not in
the office at the moment. Can I ask what it is about?
[Can I ask what it is about? 有什么事吗？]
EDWARD GREEN It is very important. I represent
Bibury Systems. We' ve got a new product and I want
Mr. Smith to see it.
SMITH'S SECRETARY Please send the product
specifications by mail, Mr. Green.
EDWARD GREEN I would like Mr. Smith to see the
product and would like to talk to Mr. Smith direct.
When is a good time to call?
[a good time 合适的时候]
SMITH'S SECRETARY You could try ringing this
EDWARD GREEN Thank you. Goodbye.
DEREK JONES Yes.
CALLER Can I speak to Peter?
DEREK JONES Peter Hill?
CALLER No. Peter Toyama.
DEREK JONES There is no one here called Peter
CALLER Is that extension 367?
telephone exchange/switchboard 总机]
DEREK JONES No, you've got the wrong number. This
CALLER I'm sorry. Could you put me back to the
DEREK JONES Yes, hang on.
EDWARD GREEN Hello, this is Edward Green. I rang
earlier. I would like to speak to Mr. Smith, please.
SMITH'S SECRETARY I' m afraid that Mr. Smith is in
EDWARD GREEN Is he free later this afternoon?
SMITH'S SECRETARY I don't think so. Mr. Smith is
very busy at the moment.
EDWARD GREEN I' 11 ring again tomorrow.
SMITH'S SECRETARY I am afraid Mr. Smith isn't in
the office tomorrow.
CLIVE HARRIS Clive Harris.
KATE McKENNA Clive, it' s Kate.
CLIVE HARRIS Hello Kate.
KATE McKENNA Are you busy?
CLIVE HARRIS No, why?
KATE McKENNA I' ve got the sales report and I have
all the figures ready for the presentation to Mr. Sakai.
Do you want to see them?
GERALDINE Good morning, Bibury Systems. How can I
MR. SAKAI Hello. My name is Sakai. I would like to
speak to Mr. Harris, please.
GERALDINE Please hold the line, Mr Sakai. I' 11 put
[hold the line 别挂
put you through 为你接通]
CLIVE HARRIS Hello.
GERALDINE Mr. Sakai is on the line.
CLIVE HARRIS Put him through ... Sorry Kate, I must
go. I have a very important call. I' 11 talk to you later.
Hello, Mr. Sakai.
MR. SAKAI Hello, Mr. Harris, how are you?
CLIVE HARRIS I'm very well, thank you. How are you？
JENNY ROSS Good night, Edward.
EDWARD GREEN Good night. I am going to phone Mr.
Smith' s number once again.
JENNY ROSS Good luck!
EDWARD GREEN It's six o' clock ... Maybe
Mr. Smith is still at work. Maybe his secretary isn't
JENNY ROSS I don't think ...
EDWARD GREEN Just wait ... Ah Mr. Smith? My
name is Edward Green.
MR. SMITH Yes.
EDWARD GREEN You don' t know me but I work in
Don Bradley's office at Bibury Systems.
MR. SMITH Yes?
EDWARD GREEN I spoke to your secretary today.
MR. SMITH Yes?
EDWARD GREEN You publish your catalogue this month.
And we have an exciting new product.
MR. SMITH I have all the products I need.
EDWARD GREEN I would like you to have a word with
MR. SMITH I' m sorry?
EDWARD GREEN I' 11 put our new product on the line
BIG BOSS Hello, Mr. Smith. My name is Big Boss. I am
eighteen inches high! I am voice-activated and I want to
be in your catalogue.
EDWARD GREEN So, Mr. Smith, when can we meet?
MR. SMITH I' m busy all next week.
EDWARD GREEN Maybe the week after?
[the week after 再下个星期]
MR. SMITH Talk to my secretary.
EDWARD GREEN You print your catalogue this month,
don' t you?
CLIVE HARRIS Jenny, could you ring up Mr. Sakai's
office in Japan? We need to set up a meeting.
Not this week .,. but the meeting must be before
I'd like Kate, Don Bradley and Derek to be there.
[set up 启动，召开]
CLIVE HARRIS Clive Harris.
DEREK JONES Clive, it's Derek.
CLIVE HARRIS Hello, Derek. What can I do for you ?
DEREK JONES Could you come down to the
development workshop for a second?
[come down 来到
development workshop 开发车间]
CLIVE HARRIS Derek, I' m busy.
DEREK JONES Come on. It'll take ten minutes.
CLIVE HARRIS Alright I've got five minutes. I'm
seeing Kate McKenna at eleven.
[I'm seeing 现在进行时表将来时的意思]
JENNY ROSS Hello, could I speak to Mr. Sakai's
secretary ... This is Jenny from Bibury Systems in the
UK. Mr. Harris would like to arrange a meeting with
Mr. Sakai. I wonder if you could check Mr. Sakai' s
[would like to 想要
I wonder if 我想，是否…
GERALDINE Yes ... yes ... yes . .. I will make sure he
gets the message ... Alright . . . goodbye.
Ah, Mr Hah, is, I' ve just had a call from Mr. Peter' s
secretary. I' m afraid he's going to be fifteen minutes
late for his appointment this afternoon.
[he's going to be fifteen minutes late 他将会迟到15分钟]
CLIVE HARRIS Okay. That's no problem.
GERALDINE Good morning, Bibury Systems.
GERALDINE Well, Mr. Green can see you at eleven
o' clock on Monday. Is that alright?
No, I' m sorry, on Tuesday he has a meeting in the
morning. Is the afternoon possible?
Alright. Thank you.
[Is the afternoon possible? 下午行吗？]
GERALDINE Hello, Bibury Systems.
DEREK JONES What do you think?
CLIVE HARRIS We' 11 miss the launch date.
the launch date 投放市场的日期]
DEREK JONES No, it' ll be on schedule.
CLIVE HARRIS February. 15th?
DEREK JONES It will be ready for February 15th.
CLIVE HARRIS We must meet the deadline.
JENNY ROSS Kate! Have you got a minute?
[Have you got a minute? 你有空吗？]
KATE McKENNA What's wrong, Jenny?
JENNY ROSS I have a problem. I am trying to arrange
the meeting with Mr. Sakai. He is in the UK for these
three days. The first, the second and the third of
November, but he is only available on the first and the
second ... that' s the Monday and the Tuesday. Clive
Harris is in Scotland on the Tuesday and Don can't
make Monday morning . . . and you and Derek are both
in meetings on Monday afternoon. What am I to do?
[The first, the second and the third of November 十一月的头三天
What am I to do? 我该怎么办？ Be to do 有时表达将来时的意思]
KATE McKENNA Set up an evening meeting?
JENNY ROSS No, Mr. Sakai's secretary says he has
dinner engagements on the second and the third.
KATE McKENNA Monday evening?
JENNY ROSS Mr. Sakai arrives at the airport at nine
o' clock on Monday morning and it' s a nine hour flight.
Monday evening is not a good time for the meeting.
He' 11 be jet lagged.
[jet lagged 因时差不适而出现的综合症]
KATE McKENNA Then Derek and I will have to change
our arrangements. May 1 see my diary?
Change our ten o' clock meeting with Mr. Clark. Make
it at half past eight on the 4th.
JENNY ROSS You' re giving a dinner party on the 4th.
KATE McKENNA Eight-thirty a. m., not eight-thirty
JENNY ROSS That's going to be a long day.
EDWARD GREEN Good Morning!
JENNY ROSS Hi, Edward. How' s it going?
[How' s it going? 进行的怎么样了？]
EDWARD GREEN It' s going very well!
KATE McKENNA You look very happy.
EDWARD GREEN I am happy. I met Mr. Smith this
morning at eight-thirty.
KATE McKENNA That's very good. And?
EDWARD GREEN Mr. Smith liked Big Boss.
KATE McKENNA Good.
EDWARD GREEN But he didn't like the name.
KATE McKENNA Why not?
EDWARD GREEN He says Big Boss isn't a good
name. He wants to call it Tycoon Tim. But he thinks
Big Boss will sell.
KATE McKENNA Well done! It' s your first marketing
[Well done 干的好]
KATE McKENNA You know Mr. Sakai is coming at ten
o' clock, don' t you, Jenny?
JENNY ROSS Yes, I do. It's an important meeting,
KATE McKENNA And the slides are ready, aren't
JENNY ROSS Yes, they are.
KATE McKENNA And you have checked the monitor,
haven' t you?
JENNY ROSS Yes, Kate, I have.
KATE McKENNA Sorry, Jenny, it really is very
DON BRADLEY Good morning!
JENNY ROSS Hello, Don.
DON BRADLEY Is everything ready for the big day?
[the big day 重要的一天]
JENNY ROSS I think so.
KATE McKENNA Don, I' m worried about the last part
of the presentation. Can we talk?
MR. SAKAI Thank you very much for collecting me:
CLIVE HARRIS It' s a pleasure. Don' t mention it .
[Don' t mention it 甭提了]
CLIVE HARRIS Is your hotel okay?
MR. SAKAI Yes, thanks. It's fine.
CLIVE HARRIS It is good of you to visit us. Thank you
for sparing the time. I know you have a busy itinerary.
[It is good of you=it is very kind of you
sparing the time 花时间]
MR. SAKAI It's a pleasure, Mr. Harris. I enjoy coming
to Britain. And I am looking forward to my visit to
[I am looking forward to 我希望…]
CLIVE HARRIS It' s kind of you to say so. We' 11 do our
best to make your visit worthwhile.
DON BRADLEY You' re seeing Phil Watson at twelve
o' clock about the display unit design. Do you under-
stand the problem?
EDWARD GREEN No, I don' t.
DON BRADLEY These are the rough designs. Choosing
the right colour is very important.
EDWARD GREEN Sorry, could you explain what you
DON BRADLEY Well, we need different colours.
EDWARD GREEN Ah, do you mean stronger colours?
[stronger colours 更深的颜色]
DON BRADLEY Yes, I do. This display unit must make
an impact. It's very important. It must look right for
the launch. It must look exciting.
EDWARD GREEN I understand.
DON BRADLEY Well, make sure that Phil understands.
Also these pictures of Big Boss need to be bigger...
CLIVE HARRIS So, we aren’t a very big company...
but I think we are very efficient.
MR. SAKAI How many people do you employ?
CLIVE HARRIS About seven hundred full-time. But we
take on casual staff when we need them.
Would you like some more coffee, Mr. Sakai?
[casual staff 临时雇员
MR. SAKAI No, thank you. And, please, call me Kate.
CLIVE HARRIS And you must call me Clive. So, shall
we have a look around?
MR. SAKAI That would be very nice.
CLIVE HARRIS Then perhaps we could have some
lunch. And then after lunch some of my senior
managers will make a presentation to you. Would you
like to leave your coat and briefcase here?
[senior managers 高级经理
MR. SAKAI Thank you.
CLIVE HARRIS And this is our Sales and Marketing
Department. I don't think you have met Kate
McKenna. She is Head of Sales.
KATE McKENNA How do you do?
MR. SAKAI Kazo Sakai, let me give you my card.
KATE McKENNA Thank you.
CLIVE HARRIS And this is Don Bradley.
DON BRADLEY Hello, Mr. Sakai. We have spoken on
MR. SAKAI Hello, Mr. Bradley. You are American.
And what part of America are you from?
DON BRADLEY Los Angeles. But I have lived in the
UK for five years. I like . ..
MR. SAKAI Ah. I have visited ... I'm sorry.
DON BRADLEY No, after you.
MR. SAKAI I have been to Los Angeles two or three
times. It' s an interesting city. Well, I hope we have a
chance to talk again.
CLIVE HARRIS Yes, you' 11 be seeing Don at the
presentation this afternoon.
MR. SAKAI I look forward to that.
PHIL WATSON Edward?
EDWARD GREEN Yes.
PHIL WATSON Hi, Edward.
EDWARD GREEN Hello.
PHIL WATSON Phil Watson. Good to meet you. Have
you been waiting long?
EDWARD GREEN Not really.
PHIL WATSON Sorry, I was delayed. Shall we get
straight down to business?
straight down 直接]
EDWARD GREEN Why not?
PHIL WATSON Follow me.
CLIVE HARRIS Derek, let are introduce you to Mr.
Sakai from Detmore Systems. Mr. Sakai, can I present
Derek Jones? Derek is our Development Manager.
DEREK JONES It's very nice to meet you, Mr. Sakai.
MR. SAKAI Hello, Mr. Jones. I'm sorry to interrupt
DEREK JONES Not at all - I like meeting visitors.
Yon' re very welcome. Please make yourself at home.
MR. SAKAI So this is the development workshop?
DEREK JONES Most of our products start here and this
is our latest product, Big Boss.
MR. SAKAI Ah, yes.
CLIVE HARRIS Yes, we think Big Boss will be very
MR. SAKAI And what does he do?
CLIVE HARRIS Say hello,
BIG BOSS (IN JAPANESE) Hello, Mr. Sakai.
Welcome to Bibury Systems.
MR. SAKAI Ah, he speaks Japanese.
DEREK JONES He also listens. And by changing the
chip he understands and speaks any language.
BIG BOSS How are you fixed for lunch?
[fixed for 安排]
MR. SAKAI Thank you, but I have another engagement.
BIG BOSS Okay, another time, maybe.
PHIL WATSON So, you say you want stronger colours.
What about this?
EDWARD GREEN I'm not sure about this one, are
PHIL WATSON No.
EDWARD GREEN Could we have these two colours?
PHIL WATSON Yes, but those two colours together?
EDWARD GREEN Ah right.
CLIVE HARRIS So, what kind of food do you like?
Italian? Or there is a very good French restaurant close
to the office.
MR. SAKAI Whatever you recommend. I like eating all
kinds of food.
CLIVE HARRIS Then let's go to the French restaurant.
Geraldine, please confirm lunch for two at Rene's and
cancel the other reservations.
GERALDINE Okay, Mr. Harris.
Hello. I'm calling from Bibury Systems. I'd like to
confirm our reservation for two people at 12.30 please.
The name is Harris.
Thanks a lot. Goodbye.
CLIVE HARRIS By the way, are you free this evening?
MR. SAKAI Yes, I am.
CLIVE HARRIS My wife and I are going to the theatre
this evening. Would you like to join us?
MR. SAKAI That' s very kind, but no thank you. I love
going to the theatre, but travelling makes me very
tired. Tonight I must sleep.
CLIVE HARRIS Geraldine, we'll be back for 1.45.
MR. SAKAI I must tell you Clive, Big Boss made me
DESCRIBING YOUR COMPANY'S PRODUCTS
DON BRADLEY Let' s have a run through, We must get
this right. First we have the introductions and the
agenda. Second I talk about the background. Company
growth,staffing levels, return on investment, turnover,
and pre-tax profit. Third Derek, you talk about the
product range. At this stage of the presentation we want
to present a broad company profile. Don't give too
much detail about specific products.
[have a run through 浏览，预演
DEREK JONES Okay Don. I'll describe the range and
say which products are successful.
DON BRADLEY Good. Mr. Sakai may want to discuss
certain products so be ready for that. At the end Of this
section of the presentation I will ask Mr. Sakai if he
has any questions. We won't discuss research and
development at this stage. That will come at the end.
Then Kate, you talk about major markets and sales
strategy. Is everything ready?
major market 主要市场]
KATE McKENNA Eyerything is ready. And rehearsed.
PHIL WATSON Right; the product title goes here ...
Just remind me, is the product called Big'Boss or The
EDWARD GREEN Big Boss.
PHIL WATSON Okay. These letters?. Or these black
EDWARD GREEN No, I don't like those letters.
PHIL WATSON Okay. These?
EDWARD GREEN Can they be larger?
PHIL WATSON Yes. Like this. It looks good like that.
EDWARD GREEN Excellent. It's very clear, It's easy
to read. That's what I want.
DON BRADLEY Again, welcome to Bibury Systems.
We' re very honoured to have the opportunity of making
this presentation to you, Mr. Sakai. In the next hour
and a half, we hope to show that: 1. Bibury Systems has
the right product range for today' s market place, and
ambitious plans for the future. 2. That our market share
in Europe is,growing at a steady rate. 3. That our
marketing strategy in the US is very successful. And
lastly, 4. That we can be a major player in Far Eastern
markets. And we are sure that we can be a major
player in these markets. If you have any questions,
please feel free to interrupt at any time. But first of
all, some background information on Bibury Systems.
As you know, the company was started over forty years
ago by Mr. Harris Senior. In those early days, the
company's core business was model railways and cars.
[ be honoured 有幸的
steady rate 稳定的速度
Far Eastern 远东的
PHIL WATSON And here we have some copy that tells
us what the product can do.
EDWARD GREEN "Some toys talk, some toys listen.
But Big Boss talks and listens to you."
PHIL WATSON And here, and here are the pictures.
They show Big Boss with the accessories. What do you
EDWARD GREEN The pictures are okay, but I don't
like the copy.
PHIL WATSON Why not?
EDWARD GREEN It's not exciting. It doesn't sell the
PHIL WATSON "Some toys talk, some toys listen. Big
Boss talks and listens to you."
EDWARD GREEN It' s not the way you say the words,
it's the words themselves. They' re not right.
PHIL WATSON "Some toys talk, some toys listen ...
EDWARD GREEN No! No! I want new words. Words
that give Big Boss status. Words that make him
DEREK JONES Let's move from the general to the
specific. I' m going to talk about two of our products.
Friendly Fish and Mad Monkey are two products that
use the same mechanism. It is a simple mechanism
But this diagram here shows how well the mechanism
works with the design of the product. For instance,
take a look . ..
[from the general to the specific 从一般到特殊
For instance 例如…]
EDWARD GREEN I don't like the slogan.
PHIL WATSON No. It's not right.
EDWARD GREEN "Every office needs a new boss".
It' s just not right. Any ideas?
PHIL WATSON "Some bosses are big; some bosses are
small ... Big Boss is the best!"
EDWARD GREEN No.
KATE McKENNA ... So this slide here shows a total net
income from the previous year. The blue line represents
income from those products in the low volume niche
market category. The red line represents products in the
high volume, low margin category.
[net income 纯收入
low volume 低销售量
high volume 高销售量
low margin 低利润]
MR. SAKAI Excuse me, what does the dotted line
[dotted line 虚线]
KATE McKENNA I'm sorry, this dotted line represents
income from accessories and add ons.
[add ons 添加部分]
MR. SAKAI Thank you. And why the sharp decrease in
[sharp decrease 明显的减少]
KATE McKENNA This is a combination of two things:
First, seasonal factors, and second the end of the
product life cycle.
life cycle 生命周期]
PHIL WATSON Okay. So it's not right. We'll get
you some alternatives tomorrow or the day after.
EDWARD GREEN No. I think I' ve got it. "The one
boss your office needs".
PHIL WATSON "The one boss your office needs".
That's good. That's the slogan.
MR. SAKAI Thank you for your very interesting
presentation. I would like to tell you one or two things
about our operation. As you know, we specialise in
electronic games. We have a very large market share in
the Far East. We manufacture computerised games for
young children. Some games are for adults. This game
for example is the number one best seller in Japan. The
office workers love it. We know the market responds
well to any kind of hi-tech executive toy. Big Boss can
succeed in the same market. But there is one question
I would like to ask. Is it possible to launch Big Boss
before January 28th?
specialise in 专攻
computerised game 计算机游戏
DON BRADLEY January 28th?
MAKING TRAVEL ARRANGEMENTS
KATE McKENNA January 28th! We can't make that
DON BRADLEY Yes, we can. It's difficult but it's
KATE McKENNA I don't know. We' re launching The
Mad Monkey on January 26th.
DON BRADLEY We can re-schedule the launch of Mad
Monkey, can't we? . , ]
KATE MeKENNA I' 11 have to talk to the distributors as
soon as possible.
DON BRADLEY When can you go and see them?
KATE McKENNA I' 11 have to take the first flight I can.
[the first flight 首班飞机]
MR. SAKAI The presentation was very interesting.
CLIVE HARRIS Thank you.
MR. SAKAI There are exciting possibilities for both our
CLIVE HARRIS Yes, I think so.
We have a lot to discuss, don' t we?
MR. SAKAI Yes, we do. I would like to stay: an extra ,day
if that is possible.
CLIVE HARRIS I would be delighted. We can arrange
everything. What is your itinerary?
MR. SAKAI I am scheduled to fly to Frankfurt tomorrow
morning at seven. Would it be possible to find out if
there is an afternoon flight?
CLIVE HARRIS Of course. I' 11 do that now.
CLIVE HARRIS Jenny, we need to check flights to
Frankfurt for Sakai-san...
PHIL WATSON So that's excellent. We agree on the
design. I think those colours will work well together
and the lettering looks good.
EDWARD GREEN I think Don will be very happy with
this but I' 11 confirm by fax tomorrow morning.
PHIL WATSON And when is your deadline?
EDWARD GREEN Everything must be ready for the
launch on February 15th.
PHIL WATSON No problem.
EDWARD GREEN Do you mind if I use your phone to
order a taxi?
PHIL WATSON I' 11 do it for you.
Hello. Could you send a taxi, please? Yes, to go from
RUYJ Advertising, 37 Chelsea Street, to... What' s
EDWARD GREEN Barlow House, Canary Wharf.
PHIL WATSON To Barlow House, Canary Wharf ...
as soon as possible, please.
JENNY ROSS (ON PHONE) Good afternoon. I have an
enquiry about flights to Frankfurt. Are there any flights
One passenger travelling business class.
What time does the flight leave?
And what is the check in time please?
Yes, I' 11 hold.
travelling business class 旅行商务仓
check in 登机前换票]
EDWARD GREEN Hello Don. You look busy.
DON BRADLEY Hi Edward. How did you get on with
EDWARD GREEN Fine. They complete the artwork next
week and they deliver the packaging and display
materials on February 1st.
DON BRADLEY Ah.
EDWARD GREEN What have I done wrong?
DON BRADLEY We have a problem.
JENNY ROSS Is there an earlier flight? . .. No, I really
want a direct flight... Okay, I' 11 hang on.
[direct flight 直达班机]
KATE McKENNA Sorry Jenny. Could you find out the
times of flights to Atlanta and reserve me a seat?
Business class. Non smoking. Returning the day after
tomorrow. Thanks. I'm going home to pack a bag. I'll
phone you in half an hour.
CLIVE HARRIS Have you stayed in Frankfurt before?
MR. SAKAI Oh yes, many times.
JENNY ROSS Clive . . . Sakai-san. Can I just have a
MR. SAKAI Of course.
JENNY ROSS It's about your travel plans.
MR. SAKAI Ah, thank you.
JENNY ROSS We have arranged everything for you. You
leave London at 14.55 tomorrow.
Latest check in time is 13.55 at Terminal Two. You
have been upgraded to First Class at no extra charge.
MR. SAKAI That is very kind. Do you know what time I
arrive in Frankfurt?
JENNY ROSS You arrive at Frankfurt at 17.30 local time
and we have also arranged for a car to take you to your
seven o' clock meeting. Your flight back to Japan is on
Saturday at twenty twenty with a stop over in Dubai at
the airline's expense. You need to re-confirm that leg
of your journey forty-eight hours before you travel.
[local time 当地时间
stop over 中途下车
MR. SAKAI Thank you very much, Jenny.
JENNY ROSS My pleasure, Sakai-san.
MR. SAKAI I hope to return your hospitality when you
come to Japan next month.
DON BRADLEY Derek?
DEREK JONES Uh huh.
DON BRADLEY Can I ask you a quick question?
DEREK JONES Fire away.
[Fire away 开始， 开始（讲话）]
DON BRADLEY Can you make this January 28th
DEREK JONES Who knows? It's difficult to say because
there is a lot of work to do.
DON BRADLEY Well, it' s getting late. I' m going
home. We'll talk tomorrow. See you in the morning.
DEREK JONES Good night.
CAR HIRE CLERK The courtesy bus outside will take
you to your car. You' 11 have a nice day now.
How can I help you?
KATE McKENNA I'd like to hire a car.
CAR HIRE CLERK For how long?
KATE McKENNA Just for twenty-four hours.
CAR HIRE CLERK Which category of car would you
like, ma' am?
KATE McKENNA I’d like the standard four door saloon.
CAR HIRE CLERK That' s fine. That price includes full
collision waiver and unlimited mileage. How are you
KATE McKENNA I have a corporate charge card.
charge card 收费卡]
CAR HIRE CLERK That' s fine, and may I see your
driver' s license, please?
BIG BOSS I want to be on the market by January 28th.
STAYING AT A HOTEL
HOTEL RECEPTIONIST Good evening, madam.
KATE McKENNA Good evening. I have a reservation.
The name is McKenna. A room for one night.
HOTEL RECEPTIONIST I' 11 just check,
HOTEL RECEPTIONIST I' m sorry but there' s nothing
here under that name.
KATE McKENNA Ah, perhaps it' s under the company
name. Bibury Systems.
HOTEL RECEPTIONIST I' ll just be a second.
[I' ll just be a second 请您稍等一会儿]
HOTEL RECEPTIONIST I' m sorry there' s nothing
down here under that name.
KATE McKENNA Oh, dear. Is it possible to book a
room for one night, please?
HOTEL RECEPTIONIST I' m afraid we only have a
KATE McKENNA How much is that?
HOTEL RECEPTIONIST That' s two hundred and eighty,
dollars including breakfast and sales tax.
KATE McKENNA I'll take it.
HOTEL RECEPTIONIST How will you be paying,
KATE McKENNA Credit card.
[Credit card 信用卡]
HOTEL RECEPTIONIST That would be fine, thank
yon. Could you just complete this form, please? It' s
your home address, the registration number of your car if
you have one and just put your signature down here.
HOTEL RECEPTIONIST It' s the Tower Suite and it' s
on the twenty-third floor. Would you like to order a
KATE McKENNA Yes, please. The Herald Tribune.
[The Herald Tribune 先驱论坛]
HOTEL RECEPTIONIST I' 11 have the bell hop see to
[bell hop 旅馆服务员]
KATE McKENNA No, thank you. I only have one bag.
HOTEL RECEPTIONIST Enjoy your stay.
KATE McKENNA Sorry, what time do you start serving
HOTEL RECEPTIONIST Dinner is served from seven
o' clock till ten thirty. The dining room is down there,
through the door on the left.
[is served 供应]
KATE McKENNA Thank you.
GEORGE PEARSON It' s good of you to see me.
MR. SAKAI Not at all. I have heard a lot about your
GEORGE PEARSON Good things, I hope.
MR. SAKAI Oh, yes.
GEORGE PEARSON As you know J. K. Toys has a strong
presence in Europe...
MR. SAKAI Yes, I saw your sales figures for last year.
They are very impressive.
(JENNY ROSS) Thank you for calling the Marketing
Department of Bibury Systems. I' m afraid our office is
closed until nine o' clock tomorrow morning. Please
leave your name, your telephone number, the time of
your call, and your message after the tone.
KATE McKENNA Hi, this is Kate. Its seven thirty on
Thursday evening. I'm at the Tower Hotel. Jenny, as
soon as you get in could you fax me a copy of the
contract we are offering to David Toys? Talk to you
WALTER Good evening ma' am. Do you have a
KATE McKENNA Do I need one?
WALTER No, well that will be okay, I guess. Would you
like smoking or non-smoking?
KATE McKENNA Non-smoking please.
WALTER Would you care to follow me?
WAITER I' m Gregory, ma' am, and I' m your waiter
this evening. Can I get you your drink while you are
making your selection?
KATE McKENNA No, I' 11 order right away. Something
light, I think. What' s in your Presidential Chicken?
WALTER Our Presidential Chicken, was specially
created for Ex-President Gerald Ford. It is strips of
farm fresh baby pullet lightly steamed and served on a
bed of leeks garnished with snow peas, What goes,
really nice with it, we think, is a fluffy baked Idaho
potato with just a tad of sour cream or yoghurt, if you
KATE McKENNA Just rice, I think.
WAITER Would that be white rice, brown rice, wild
rice, brown and wild rice mixed or Four Seasons
KATE McKENNA Plain, boiled, white rice.
WAITER Plain boiled white rice. And for your beverage,
ma' am? We have a nice California Chardonnay ...
KATE McKENNA No, I' 11 have a mineral water.
[mineral water 矿泉水]
WALTER Carbonated or non-carbonated?
KATE McKENNA Carbonated. And the fresh tomato
soup to start.
GEORGE PEARSON I know that you are interested in
Bibury Systems ...
MR. SAKAI News travels fast in the toy industry.
GEORGE PEARSON We heard that you' re interested in
a new product that Bibury Systems are launching...
MR. SAKAI I am interested in any innovative product,
GEORGE PEARSON That's why I would like to talk to
you. I don't know how much you've heard about
recent development at J. K. Toys. But we have some
ideas that I think you will find very interesting . . .
HOTEL WAITER More coffee?
KATE McKENNA No, thanks. Could I have the bill,
HOTEL WAITER The check? Sure.
KATE McKENNA And could you charge it to my room?
I'm in the Tower Suite.
HOTEL WAITER Of course.
GEORGE PEARSON We know that Big Boss is
innovative but Dealer Dan also uses very advanced
MR. SAKAI When is the launch,date for Dealer Dan?
GEORGE PEARSON It will be launched before
MR. SAKAI And how much will it cost?
GEORGE PEARSON Dealer Dan will be cheaper than
HOTEL RECEPTIONIST The Leisure Centre. Sure.
Through the double doors, take a right. Down to the
end and it' s on the left. You can't miss it.
[The Leisure Centre 休闲中心]
KATE McKENNA I'd like to cheek out and is it possible
to talk to the Manager, please?
HOTEL RECEPTIONIST I' m afraid the Manager's not
available at the moment. But the Assistant Manager is
ASSISTANT MANAGER How can I help you madam?
KATE McKENNA My secretary made a reservation for
standard room, but your receptionist says you have no
record of the booking.
ASSISTANT MANAGER Ms. McKenna from Bibury
Systems. Just let me check.
ASSISTANT MANAGER I'm terribly sorry. Your
secretary is right. The fax arrived here yesterday
afternoon, but for some reason it was not entered into
the computer system. It is entirely our fault. Samantha,
please prepare Ms. MCkenna's bill again at the
standard rate. I am sorry about this confusion. Please
accept last night' s dinner with our compliments.
standard rate 标准间价格
SHOWING VISITORS AROUND THE COMPANY
EDWARD GREEN Phil, thanks for coming.
PHIL WATSON I' m sorry I' m late.
EDWARD GREEN No problem.
PHIL WATSON The traffic was very bad.
EDWARD GREEN You have been here before, haven't
PHIL WATSON Once. A very short visit to Don
Bradley' s office.
EDWARD GREEN Perhaps I could show you around
after the meeting.
[show around 展示]
PHIL WATSON Yes, please.
EDWARD GREEN I'll give you the guided tour.
CLIVE HARRIS Thanks for going to Southford
DON BRADLEY It was no problem.
CLIVE HARRIS I want to keep Derek working on Big
Boss. So what did you think of the Southford set up?
[So what did you think of the Southford set up? Southford的情况怎样？]
DON BRADLEY This is their sales brochure. They seem
CLIVE HARRIS Where is it ?
DON BRADLEY It' s just by the freeway near
intersection eight. It's in a large greenfield site in a
CLIVE HARRIS Who did you see there?
DON BRADLEY I had a long meeting with the C. E. O.
They have excellent robotics and a hi-tech production
[C. E. O. 首席执行官
production line 生产线]
CLIVE HARRIS It looks impressive.
DON BRADLEY These are their R & D laboratories.
They have a very big budget. They commit five percent
of their profit to that department. And they' re doing
some very innovative work in solar energy.
solar energy 太阳能]
CLIVE HARRIS Okay, so what' s the down side?
[what' s the down side? 不好在哪里呢？]
DON BRADLEY Well, I'm slightly unhappy about a
couple of things. They are expensive. We could buy in
components cheaper from another source. And they do
supply a lot of companies, including one or two of our
rivals. However they took me out for an excellent
CLIVE HARRIS So what do you think?
DON BRADLEY Well, I can see that they're a strong
option, but I am seeing a couple of other suppliers
CLIVE HARRIS Well, let' s wait and see.
CLIVE HARRIS Come in.
EDWARD GREEN Sorry to interrupt but Phil is here
with the designs.
DON BRADLEY Okay, I'm coming right now.
HOTEL RECEPTIONIST I’m very sorry about Ms. McKenna’s
Booking. It’s my fault. How stupid of me. I didn’t check.
ASSISTANT MANAGER Don't worry about it,
Samantha, but please be careful in the future.
KATE McKENNA Sorry to interrupt, but before I go, I
would like to speak to someone about conference
ASSISTANT MANAGER Of course. Let me show you
what we can offer. How many people are involved?
KATE McKENNA I need to arrange a day's presentation
to about sixty agents.
ASSISTANT MANAGER Have you time now to look at
KATE McKENNA I' ve ten minutes. Could we do it
ASSISTANT MANAGER Of course. You say you need a
room for sixty people?
KATE McKENNA Yes, that's right.
ASSISTANT MANAGER And it's a presentation, isn't
it? Here's our main conference room. It has excellent
projection facilities. We have full
stereo sound, video,
'35 mm slides. You name it, we have it.
[projection facilities 投影设备
KATE McKENNA How much is this for the day?
ASSISTANT MANAGER We have a standard rate of
$900 per half day which includes coffee and biscuits.
KATE McKENNA That's quite expensive.
ASSISTANT MANAGER Perhaps we could work
Something out. Shall we go back to my office?
PHIL WATSON This is the outline design concept. This
goes with that and this copy goes on the side of the box
over here. So, what do you think?
DON BRADLEY What do you think, Edward?
EDWARD GREEN I think the design is very good. But
not for this product.
DON BRADLEY I agree. I'm sorry Phil but it seems
rather young for our market.
EDWARD GREEN Yes, it' s very bright. It looks really
good but Big Boss is a niche product. We are targeting
the product at the children of well-educated, high
income, young professionals. And don't forget we
expect adults to buy Big Boss as well.
GERALDINE I' m sorry, deliveries are through the side
door. You go out of the building, turn left, and
there's a door on the right hand side marked deliveries.
GERALDINE Hello, Bibury Systems. Oh, hello,
CLIVE HARRIS Is that Kate McKenna? I' 11 have a
CLIVE HARRIS Hello, Kate. How's your trip?...
Good . . . We need you back here as soon as
possible ... Good luck!
GERALDINE Sorry to disturb you, Derek.
DEREK Not at all.
EDWARD GREEN Have you met Phil Watson from
DEREK JONES No, I don't think so.
EDWARD GREEN Phil, I'd like to introduce Derek
Jones our Development Manager.
DEREK JONES Glad to meet you.
EDWARD GREEN This whole area is our development
workshop. It' s where we work on the ideas for new
products and toys.
PHIL WATSON Who gives you the ideas?
EDWARD GREEN Most of the ideas come from inside
PHIL WATSON Who thought of this?
EDWARD GREEN This product here is being
manufactured under licence from a company in the
States. It's not our concept, I'm afraid. But it's
selling very fast. We have a very flexible position on
PHIL WATSON This looks beautiful.
EDWARD GREEN Derek, whose idea was this? Did you
think of this one?
DEREK JONES No, it's quite nice, isn't it? That toy
started life as a picture from a young girl from a local
school. She sent it in to us. Ah, here it is.
PHIL WATSON How do you do your market research for
a new product?
EDWARD GREEN Good question, h depends on the
product. We have our own research people in-house so
we do very detailed assessments. But, of course, we
buy in market research expertise when we look outside
the UK. Marketing Big Boss is very complicated.
We' re targeting both adults and children.
PHIL WATSON Nice to meet you, Derek.
DEREK JONES You too. I hope you get the packaging
designs right. Big Boss deserves the best.
EXPLAINING HOW SOMETHING WORKS
CLIVE HARRIS Can I get you a cup of tea or something？
MS WONG No, thanks, I'm fine.
CLIVE HARRIS Please have a seat. Well, Sally, you' v,
seen the company. Yon' ve seen our products. What do
[What do you think? 你认为怎么样？]
MS WONG You have a wide product range, but they' re
all dependent on the same chip technology. I think we
maybe able to supply you with some of the necessary
circuitry . . . but, of course, we need to speak further
circuitry . 电路]
CLIVE HARRIS Well, thanks for coming in.
MS WONG It has been most interesting.
DEREK JONES This is the latest prototype.
PHIL WATSON How does it work?
DEREK JONES Say something to the boss.
PHIL WATSON Like what?
DEREK JONES Anything. There's a microphone in
Boss' s ear, and it will recognise certain commands. It
records what you say and stores it. When it hears the
trigger word, it plays it back.
certain 确定的， 某几个
PHIL WATSON I'm sorry, could you repeat that? I
don' t understand what you mean by trigger word.
DEREK JONES Okay, I' 11 try to explain it more simply.
We can programme the Boss to say something like "I
don't want problems, I want solutions". And we do
that like this: you press his nose and that activates the
voice card. Then you press the nose again.
voice card 声卡]
PHIL WATSON Why do you do that?
DEREK JONES You do that in order to stop the record-
ing. Then you select your trigger word.
PHIL WATSON What is that?
DEREK JONES The trigger word makes the Boss speak.
Every time he hears that word, he will say "I don' t
want problems, I want solutions,
PHIL WATSON So, let me clarify this: each time the
Boss hears the trigger word, he' 11 repeat the phrase.
DEREK JONES Exactly. So give bim the trigger.
PHIL WATSON Okay ummm . . . The trigger can be the
DEREK JONES Fine. Say it in his ear, then.
PHIL WATSON "Problems."
DEREK JONES Okay, now say a sentence with the word
"problems" in it.
PHIL WATSON Excuse me, Big Boss, I'm having some
problems with the project.
BIG BOSS Problems! I don't want problems. I want
PHIL WATSON Brilliant! How is it powered?
DEREK JONES Aha! You' 11 enjoy this: light energy. It
won't need new batteries. Both the eyes contain
photo-sensitive cells which absorb the solar energy.
These cells then power the motors located here under
each arm. Now, as everybody knows, when you have this
kind of configuration there is a . . .
[light energy 光能
EDWARD GREEN Sorry, Derek would you mind
explaining that in another way?
DEREK JONES Sorry. I'll keep it simple. The
important thing is that this is a major breakthrough.
All the toys will represent the very latest in technology.
PHIL WATSON I can see that. It's very impressive.
EDWARD GREEN Thanks, Derek.
PHIL WATSON Thanks for the demonstration.
DEREK JONES Anytime .....
MS WONG Tell me, do these toys work?
CLIVE HARRIS These? Yes.
MS WONG How old are they?
CLIVE HARRIS Some of them are Victorian. No micro-
chips in these. All clockwork, but some of them are
quite ingenious. Look at this one for instance. A young
ingenious 有独创性的 ]
MS WONG It' s very beautiful. How does it work?
CLIVE HARRIS Well, you just wind it up . . . and off he
goes ... My grandmother played with some of these
when she was a girl. And, my father collected clockwork
[wind up 上发条]
MS WONG They are very clever.
CLIVE HARRIS But not very safe ... Look at the sharp
edges on this one. Very dangerous and it's covered
with lead paint.
MS WONG Tell me, how does this work?
GERALDINE I' ve pressed return and nothing happens.
I' ve tried that.
How can I get out of the programme?
Just a second. Could you speak more slowly, please?
Right. Let me try. Fl and then return. Yes. Then
Oh that' s it. Thanks.
EDWARD GREEN ... Let me show you how products
are market researched ...
EDWARD GREEN You see all products go through the
same, basic process. They start as an idea. Every
month, a management committee looks at all the new
ideas and they put development money into some of
them. Let me show you an example. Take this
product: "Friendly Fish". The idea came from a
freelance designer. A Management Committee looked at
the designs and they liked them. Follow me. They
asked the development team how much it would cost to
manufacture the product, and they asked the Marketing
Department two questions: 1. Who is the target market
for Friendly Fish? 2. How big is that market? We then
know if the idea is worth taking on to the next stage
which is the feasibility study.
PHIL WATSON So what happened with the Friendly
EDWARD GREEN We learned at this stage that it was a
low cost high volume mass market product. The
feasibility study indicated that Friendly Fish would sell
all over Europe. We then invested in more market
research. We asked a large group of eight year olds
from different backgrounds about "Friendly Fish".
We asked them questions like:
Which material shall we use? Which colours do you
like? etc. A few of the kids wanted it green and blue.
17.5% other children wanted it red. But all of them
wanted Friendly Fish. All of them. They loved
We checked each key indicator. Every one of them was
positive. We made half a million.
PHIL WATSON And what are sales like?
EDWARD GREEN Terrible. Sometimes it happens.
Even with all the market research, you can never be
one hundred per cent certain.
RESCHEDULING PLANS AND ARRANGEMENTS
MR. SMITH Edward, I' m sorry. I' m afraid I' 11 have to
cancel our meeting tomorrow.
EDWARD GREEN That' s no problem. Shall we post-
pone it until later in the week?
MR. SMITH No, I'm afraid I’m not postponing our
meeting. I'm cancelling it.
EDWARD GREEN We need to sign the contract and
complete the deal, don't we? Is there a problem?
MR. SMITH No, not for me, but perhaps there' s a
problem for you. I' m afraid Big Boss won' t be in the
EDWARD GREEN Are we too late for the printer's
MR. SMITH No. That' s not the point. I' m not going to
use Big Boss. I’m going to use another product.
[That' s not the point 不是这个问题]
EDWARD GREEN I don't understand.
MR. SMITH Well, listen. Then you will understand.
This is a new product from J. K. Toys. It' s called
DEALER DAN "Hi, this is Dealer Dan. I'm the best
thing on the voice-activated toy market."
MR. SMITH Edward, are you still there?
EDWARD GREEN Yes.
MR. SMITH Good, isn't he?
EDWARD GREEN You say he's called Dealer Dan
MR. SMITH Yes. He arrived yesterday afternoon. The
head of marketing from J. K. Toys introduced us.
They' 11 launch him on January 20th.
EDWARD GREEN What! Is Dealer Dan solar powered?
MR. SMITH Yes.
EDWARD GREEN And voice-activated?
MR. SMITH Yes. It's the same technology . .. but
cheaper. I think Dealer Dan would just like to say
DEALER DAN Bye-bye.
EDWARD GREEN I don't understand...
DEALER DAN If you can' t stand the heat get out of the
GERALDINE I'm afraid Mr. Peter is running a bit
behind schedule but he won't be long. Thank you.
EDWARD GREEN Have you seen Don?
GERALDINE He's in the boardroom in a meeting.
EDWARD GREEN Something important has come up. I
need to talk to him.
[come up 出现了]
GERALDINE He's with Mr. Reiley.
GERALDINE Go on.
DON BRADLEY We' 11 get some examples of the display
materials to you and there will also be a point of sale
video of the product. Come in.
EDWARD GREEN Don,Mr. Reiley. Sorry to interrupt.
Something important has come up. Can you spare a
DON BRADLEY Can it wait? I' 11 be through in ten
EDWARD GREEN Not really.
DON BRADLEY Okay. I' m sorry. Do you mind if I
deal with this?
EDWARD GREEN I think we've got a problem. I have
just talked to Mr. Smith on the phone. The catalogue
DON BRADLEY Who the hell is Dealer Dan?
[the hell 见鬼（抱怨的口头语）]
CLIVE HARRIS Let's get this straight. You think we' 11
meet these targets.
[get this straight 直接到这个问题]
DEREK JONES Yes, I do. But we' 11 need to either
increase overtime or take on some casual staff...
casual staff 临时工]
DON BRADLEY Do you mind if I butt in?
[butt in 插入]
CLIVE HARRIS Not at all. What's the matter?
DON BRADLEY I think we need to talk. Something very
important has come up.
JENNY ROSS Do you know where Don is? I thought he
was in a meeting with a client.
GERALDINE He was. But he cut the meeting short.
There's a problem.
JENNY ROSS What?
GERALDINE I don't know. Something about Dealer
DEREK JONES Everything in Big Boss is new. The idea
is new. The technology is new.
DON BRADLEY Maybe Dealer Dan is a coincidence. Is
DEREK JONES It' s possible. Of course it' s possible,
but it is very unlikely.
CLIVE HARRIS How many people knew about The
DEREK JONES Well, hundreds of people.
CLIVE HARRIS No, I'm sorry, that's not what I
mean. I'm talking about the technology. How many
knew about that?
DEREK JONES Well, only the people in my team.
DON BRADLEY I think we need to find out more about
CLIVE HARRIS I' 11 make a few calls. Don, you set up
a meeting with the marketing team and look at our
options. I' ll get back to you as soon as I hear
anything. Derek, l want you to get hold of Dealer Dan.
[set up 召开]
JENNY ROSS I' m calling about the meeting scheduled
for this afternoon I' m terribly Sorry but Don won' t be
able to make it. Is there any chance that we could
re-arrange it for the same time next week?
EDWARD GREEN Yes, I' m really sorry, but it' s
absolutely impossible for me this afternoon, I' 11 have to
work late tonight, Something has come up.
JENNY ROSS Is there any way that Mrs. Clark could
bring forward her meeting with Don by an hour? I'm
trying to re-schedule all of Don' s appointments for
[bring forward 提前]
EDWARD GREEN Ah, do you have his diary in front of
you? Good. Could we move the meeting from two
o' clock on Thursday to sometime on Friday morning?
JENNY ROSS Alright, if you can' t make any time in
the next week, could we set up a four-way telephone
telephone conference 电话会议]
GERALDINE Clive, it's Mr. Sakai on the line for you.
CLIVE HARRIS Mr. Sakai?
How are you, Kazo?
MR. SAKAI Well, Clive, thank you.
CLIVE HARRIS It's nice to hear from you. How are the
MR. SAKAI They are fine, Clive. Thank you for asking.
Clive, can I come to the point very quickly?
[come to the point 直接切入正题]
CLIVE HARRIS Please do,
MR. SAKAI I' m very worried. I have just seen a new
product which is very like the Big Boss.
CLIYE HARRIS Really?
MR. SAKAI I have changed my plans. I' 11 be in London
tomorrow. We must meet. My secretary will fax all my
CLIVE HARRIS Yes, of course, Kazo. I' 11 meet you at
the airport. Goodbye.
Sally, whatever you have arranged for me tomorrow,
it's cancelled. I'll be at the airport all morning with
Mr. Sakai. And possibly the afternoon as well.
DEREK JONES How much do J. K. Toys know about you
and who told them? And how good is Dealer Dan?
ANALYZING YOUR COMPETITORS
DEREK JONES The technology is the same as ours. I
have never seen two products which are so similar. In
concept and design there are no basic differences.
None. However I have examined the components and
KATE McKENNA What is the XR5907
DEREK JONES The XR590 is the power source which
drives Dealer Dam I think it has a few weaknesses.
It's not as good. In my opinion it's not reliable
enough for children.
DON BRADLEY Exactly how unrealiable is it?
DEREK JONES I can't say exactly. I haven't completed
the tests yet. It's too early to say.
KATE McKENNA Will it affect their sales?
DON BRADLEY Derek?
DEREK JONES Not much in the first six months l
KATE McKENNA It's the first six months that are
DON BRADLEY Edward, what do you think of their
EDWARD GREEN Well, plenty of bright colours. It' 11
have a lot of impact at point, of sale.
GERALDINE I'm afraid they are all meeting at the
moment. No, I' m sorry, I don' t know what time it will
I' 11 put you through to Mr. Harris' secretary, and she
can make an appointment for you. Please hold the line.
CLIVE HARRIS Nice to see you again, Peter. It' s been
a long time.
PETER DAY How are things at Bibury Systems?
CLIVE HARRIS Very interesting at the moment.
PETER DAY I've just heard you're going into
partnership with a rather good Japanese Company.
CLIVE HARRIS That' s not exactly true ... Peter, are
you still doing consultancy work?
PETER DAY Yes. I haven't retired yet!
CLIVE HARRIS Look, can I give you a lift back?
We haven't had a chance to chat for a long time.
DON BRADLEY What have you found out about their
KATE McKENNA They gave already scheduled a
television advertising campaign.
DON BRADLEY Who with?
KATE McKENNA E. G. N. C. The company that they
DON BRADLEY When is it scheduled?
KATE McKENNA Sometime next month, but I haven't
found out the exact date yet.
DON BRADLEY Have you heard what they are spending
on TV advertising?
KATE McKENNA I don't know.
GERALDINE No, I' m sorry, they are still in a meeting.
I don't know how long they'll be. Let me take your
number and I will get one of them to call you back.
PETER DAY It' s good of you to give me a lift.
CLIVE HARRIS It's no problem. Are you still doing
consultancy work for J. K. Toys?
PETER DAY I wondered why you were going out of your
way to give me a lift.
CLIVE HARRIS Well, are you?
PETER DAY Technically no. I' ve just finished. But that
work was confidential.
CLIVE HARRIS Yes, of course.
You could be working for us, you know, I might need
PETER DAY Really?
CLIVE HARRIS Well, perhaps. I might need an idea of'
the best way to react to Dealer Dan.
PETER DAY How did you get to hear about that?
CLIVE HARRIS A customer. Do you know that Dealer
Dan is very like a new toy we have developed? Dealer
Dan could hurt us badly. I don't want any secrets. I
don't want to compromise you, I just want some
PETER DAY How general?
KATE McKENNA We know their selling price, but
what's their unit cost?
DON BRADLEY Derek, what's your estimate?
DEREK JONES I can't say. I don't know what their
production run is. We haven't had that information
[production run 产量]
DON BRADLEY Well, Big Boss's production run is
three hundred thousand. Will they produce three
hundred thousand? Or more?
DEREK JONES I don't know the answer to that one. At
that retail price they have to sell a lot of toys.
DON BRADLEY It can't be less than 300 thousand, can
PETER DAY Thanks for the lift, Clive.
CLIVE HARRIS You are something of a specialist in the
Far East, aren't you?
Far East 远东]
PETER DAY You could say that.
CLIVE HARRIS Well, when this deal with this Japanese
company is settled, we might need your help. We shall
need a consultant to help set things up. Of course, the
success of Big Boss is a very important part of the deal.
PETER DAY When might this happen?
CLIVE HARRIS That depends.
[That depends 看情况了]
PETER DAY The production run is 300, 000 units.
CLIVE HARRIS And the advertising budget?
[advertising budget 广告预算]
PETER DAY Clive, I don't know. Really, I don't